Learning outcomes
- Understand the project brief and client problem.
- Create a structured deliverable suitable for portfolio evidence.
- Explain your process clearly in CV, LinkedIn, and interviews.
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Local Marketing Mentor
Social Media Content Planning for Local Brands
Plan clear content themes, captions, and weekly rhythms for local organisations.
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Lesson list
- Lesson 1: Project introduction
- Lesson 2: Understanding the client problem
- Lesson 3: Research and planning
- Lesson 4: Create the deliverable
- Lesson 5: Submit your evidence
Project brief
Complete a guided project outcome: Seven-day content plan.
Student evidence
Downloadable checklist placeholder, uploaded work sample placeholder, mentor feedback placeholder, and portfolio evidence summary.